Create Ads That Stop Scrolls and Start Sales

Reach customers wherever they browse online with stunning visual ads that drive brand awareness and conversions. Master Google’s Display Network—covering 90% of internet users—while preparing for your certification exam.

Course Syllabus (4 Hours):

Hour 1: Creative Strategy Foundations

  • Psychology of effective ad creative
  • Brand consistency across campaigns
  • Creative formats across Google platforms
  • Exam structure and preparation

Hour 2: Design Principles & Tools

  • Color theory and typography for ads
  • Mobile-first creative approach
  • Free and paid design tools
  • Asset libraries and resources

Hour 3: Platform-Specific Creative

  • Search ad copy that converts
  • Display and banner ad design
  • YouTube video ad formats
  • Shopping ad optimization

Hour 4: Testing & Performance

  • A/B testing creative elements
  • Creative rotation strategies
  • Performance analysis
  • Exam review and practical exercises

Half-Day Instructor-Led Workshop Certification Prep Course

Perfect For: Business owners who want better ad performance, marketing teams without design
resources, and creative professionals entering digital advertising.

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