Social media and video are powerful marketing tools that allow you to quickly reach your target audience, establish a personal relationship with them, and build up your customer base. But, […]
Whether you are starting a new business online or are an existing business making a website for the first time, choosing a domain name can be a complex process. Here are 7 tips to help you find the perfect domain name for your business.
Social media and video marketing are powerful marketing tools that can make a significant impact on your business. They help to build credibility, increase consumer trust, and make you more relatable. You also instantly become more accessible to the public…
There is no question that we live in an always evolving digital world. Consumers derive so much of their knowledge, and base so much of their decision-making, on what they research about companies and products online. Because information is literally “at the fingertips” of your customers (and potential customers), you need to take advantage of how technology can help you reach them. One of the most influential ways technology can help you visually express your message and stand out from the crowd is video.
There’s no doubt that when used correctly, Facebook is an important front in a brand’s digital marketing attack…and it doesn’t look like the platform’s influence is slowing down anytime soon. In the last decade, we’ve watched Facebook grow and develop features to accommodate targeted marketing. One of these features, in particular, the ability to use custom online audiences, has been a game-changer.
Have you ever visited a company’s website and then later received an advertisement for their product, as if they were reading your mind? If so, you may have been a part of that company’s audience segmentation process.
Chicago based internet marketing firm The Loop Marketing has announced that the recipient of their 2016 Nonprofit Service Award will go to Salute The Armed Forces, an organization dedicated to […]
For most small businesses, generating buzz via word of mouth across social media platforms is a dream come true. Platforms like Facebook, Twitter, and Yelp can help companies reach new […]
For many, Google’s AdWords is the go-to choice for their pay-per-click advertising campaigns, which makes sense considering they make up 67% of the market share. But why settle for casting […]
I was asked a while back by a client to write up something on the top things that businesses or individuals should have ready before they start to design a […]
