by | Local Marketing, Online Marketing

We understand how difficult it is to choose a digital marketing agency, but there are three key reasons why you should work with a full-service digital marketing agency.

by | In The Loop, Industry News

Pictograms made their debut at the Tokyo Olympics in 1964. They were created as a way to “communicate to a global audience without using written language.” Since Tokyo 1964, pictograms have been a staple of the Olympics with each host city creating their own version of the pictograms to further the visual identity of their Olympic Games.

by | Email Marketing, Industry News, Online Marketing

The idea that email marketing is dead existed long before the smartphone and continues to this day. Marketing influencers argue over email’s value over other social media platforms or discuss how the new iOS will ruin your list. 

by | In The Loop, Industry News

In 2022, the digital marketing landscape changed forever with the introduction of widely-used artificial intelligence content creation tools, the continued growth of short-form video on social media, and Google algorithm changes that affected every small business’s SEO practices.

by | Branding, Industry News, Local Marketing, Social Media

When it comes to marketing your business online, Instagram plays a vital role in effectively connecting with your customers. That’s why we created this ultimate guide to Instagram to help you through every step in the Instagram marketing process. From creating an account to building your audience to posting tips and updates, this one-stop, comprehensive guide will help your Instagram marketing strategy soar in 2023.

by | Email Marketing

The consensus around email marketing is that despite new mobile privacy policies, there continues to be no better way to speak directly with your customers. We broke down the statistics into five categories: general information, subject lines, mobile use, personalization, and frequency.

by | Content Marketing, Email Marketing, Local Marketing, Online Marketing, Remote Work, Social Media

An online marketing calendar is one of the most powerful tools that any online marketer can use. Veteran online marketing professionals understand that expertise in email marketing, social media outlets, and content marketing is just the beginning – coordinating these tools into an overall online marketing strategy makes everything run smoothly and efficiently.

by | Company News

The Loop Marketing has won 2 Gold awards in the 2022 MarCom Awards, one of the largest and most respected creative competitions for marketers in the world.

by | Email Marketing

With any email campaign, you have one goal: get people to open your emails. But data tells us that without a great subject line, you won’t break through the noise and your email ends up just another unopened message in someone’s trash folder.

by | Email Marketing

Building an email subscriber list isn’t as simple as asking for an email or putting a button at the top of your menu. If people are already bombarded with hundreds of emails daily, why should they sign up for yours? Our list of five proven ways to grow your email subscriber list for 2023 uses data and analysis to help you stay in touch with your best customers.