by Elijah Litscher | Social Media

With 2.38 billion monthly active users, Facebook is the world’s most popular social network. Facebook ads should be a priority in your company’s digital marketing plan, but navigating the ever-changing […]

by Elijah Litscher | Online Marketing General, Social Media

Are you feeling overwhelmed by the number of Instagram accounts you are managing? Don’t worry. Juggling multiple social media accounts is a reality faced by many digital marketers. Staying on […]

by Elijah Litscher | Social Media

In a world where consumers are using ad blockers and trading out live television and radio for ad-free streaming services, it’s important to rethink your company’s advertising game plan. Nowadays, […]

by Elijah Litscher | Chicago Online Marketing Events, Online Marketing General

Behind every successful business, there’s an exceptional customer service team fueling its growth. A seamless customer care process boosts brand loyalty and creates new business opportunities from positive reviews and […]

by Elijah Litscher | Chicago Online Marketing Events

Updated October 2019 A digital marketer’s clientele typically consists of a diverse group of individuals from a wide array of industries. And, since digital marketing is a service-based business, it […]

by Elijah Litscher | Online Marketing General, Web Design

In order to keep your business relevant, it is essential that you evolve your technology over time and make needed updates and improvements to your website. Sometimes that may look […]

by Elijah Litscher | Online Marketing General, Web Design

A Call-to-action (CTA) is a critical visual element on a website that entices users to take specific actions, like sign-up for a newsletter, share a blog post, or complete a […]

by Elijah Litscher | Google, Online Marketing General, Social Media, Web Design

When it comes to the complex, fast-paced world of digital marketing, many of us welcome time-saving tricks and tools with open arms. The Chrome Web Store contains hundreds of free […]

by Elijah Litscher | General, Online Marketing General

Online marketing has quickly become a top priority for many brands and industries. With its cost-effective advertising options, instant access to audience data and increasing ease of use, it has […]

by Elijah Litscher | General, Online Marketing General, Web Design

Understanding the parts of a website can be confusing if you don’t know the lingo, but you do not need to be an expert to get a handle on the […]