Category: Social Media

An online marketing calendar is one of the most powerful tools that any online marketer can use. Veteran online marketing professionals understand that expertise in email marketing, social media outlets, and content marketing is just the beginning – coordinating these tools into an overall online marketing strategy makes everything run smoothly and efficiently.

When it comes to developing a cross-channel strategy for your business, it’s crucial to take advantage of the incredible reach that social media platforms have. We’ve got you covered with 100+ social media statistics to help guide your online marketing efforts in 2022.

When it comes to marketing your business online, Instagram plays a vital role in effectively connecting with your customers. That’s why we created this ultimate guide to Instagram to help you through every step in the Instagram marketing process. From creating an account, to building your audience, this guide will help take your social media strategy soar in 2022.

Facebook ads should be a priority in your company’s digital marketing plan, but navigating the ever-changing world of Facebook Business can be tricky. Whether you’re a Facebook veteran or just getting started, check out our guide to making the most out of your brand’s Facebook ads.

Every part of a brand is influenced by its personality. Keep reading to learn more about the different personality types.

Whether you’re a startup or business that’s been around for almost one hundred years, it is essential that you know what your brand personality is to ensure that your brand strategy aligns with your values. Every brand has a unique personality. What is yours? Take the Brand Personality Quiz to find out!

Deciding to update your brand isn’t always an easy choice to make – or an obvious one – but it’s something all businesses should consider doing from time to time.

With over 90% of its 1 billion users following at least one brand, Instagram is uniquely positioned to take your digital marketing to the next level. Any business, small or large, can market on Instagram – but that doesn’t mean every company should.

Utilizing TikTok in your marketing efforts isn’t always the right fit, especially when discussing organic marketing efforts rather than paid ads.

People from all walks of life are using Clubhouse to engage in discussions for an average of 11 to 22 hours every week. Here’s what to know about the fast-growing app.