Online Marketing for Seasonal Businesses
For most businesses, marketing year round is a no-brainer. If you are a retailer, you can offer different holiday deals throughout the year. Clothing lines can offer different clothing selections. Restaurants might offer special meals and drinks to...
Is Social Media/Video a Good Way to Market My Brand?
Social media and video are powerful marketing tools that allow you to quickly reach your target audience, establish a personal relationship with them, and build up your customer base. But, are social media and video really a good way to market your brand? Let’s take a...
Navigating the World of Social Media and Video Marketing
Social media and video marketing are powerful marketing tools that can make a significant impact on your business. They help to build credibility, increase consumer trust, and make you more relatable. You also instantly become more accessible to the public…
How to Use Custom Online Audiences for Facebook
There’s no doubt that when used correctly, Facebook is an important front in a brand’s digital marketing attack…and it doesn’t look like the platform’s influence is slowing down anytime soon. In our last decade digital marketing experience, we’ve watched Facebook grow and develop features to accommodate targeted marketing. One of these features, in particular, the ability to use custom online audiences, has been a game-changer that continues to make waves in the digital marketing world.
If you or your brand aren’t already using custom online audiences on Facebook, you should be! Simply put, without the use of this feature, you’re most likely leaving a huge percent of your return growth potential untapped. Wondering how you might go about using custom online audiences? We’ve got you covered with our easy-to-follow run-down below.
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