by | Branding, Local Marketing, Online Marketing, Photography, Social Media, Web Design

Whether you’re a startup or business that’s been around for almost one hundred years, it is essential that you know what your brand personality is to ensure that your brand strategy aligns with your values. Every brand has a unique personality. What is yours? Take the Brand Personality Quiz to find out!

by | Google, Industry News, Local Marketing, Online Marketing

Google Maps is the most widely used mapping tool in the world. If your business is not currently on Google Maps or is an unclaimed listing with inaccurate information, follow these steps!

by | Content Marketing, Local Marketing, Online Marketing

Getting your story noticed by the media isn’t always easy. Not only does it have to be newsworthy and timely, but you also need to know who to pitch and, more importantly, how to pitch them effectively.

by | Google, Online Marketing, SEO

Much like the marketing world, Google is ever-changing – and as marketers, it’s more important than ever to keep up with it. As a team of expert digital marketers, we’re dedicated to helping you find success with Google while keeping up with the trends.

by | Chicago Online Marketing Events, Google, Online Marketing

Updated 2020 Over the years I’ve noticed a Google Analytics phenomenon that initially seemed exciting, but was ultimately misleading.  The Initial Excitement It all begins when a client comes to […]

by | Content Marketing, Email Marketing, Google, Industry News, Local Marketing, Online Marketing, Paid Search, Social Media, Web Design

In today’s climate, it can be difficult to make the transition from “how things used to be” to “how things are.” From full-scale digital marketing to simply adding your business to Google, there are many tools and simple strategies to get started in the digital world.

by | Email Marketing, Online Marketing

How many emails are too many? When 70% or more of the marketing emails that you are sending out go unopened it can feel daunting or even fruitless to increase […]

by | Online Marketing, Social Media

In a world where consumers are using ad blockers and trading out live television and radio for ad-free streaming services, it’s important to rethink your company’s advertising game plan. Nowadays, […]

by | Online Marketing

Behind every successful business, there’s an exceptional customer service team fueling its growth. A seamless customer care process boosts brand loyalty and creates new business opportunities from positive reviews and […]

by | Branding, Online Marketing, Web Design

In order to keep your business relevant, it is essential that you evolve your technology over time and make needed updates and improvements to your website. Sometimes that may look […]