How many emails are too many? When 70% or more of the marketing emails that you are sending out go unopened, it can feel daunting or even fruitless to increase the frequency. Fortunately, the first impression an email makes is that headline in the inbox. Even if the...
Did you know that email marketing is forty-eight years old this year? It seems hard to believe that email has been around for nearly half a century. In that time, we’ve grown accustomed to a daily onslaught of emails in our inbox. Some are useful, and some are...
Updated April 2019 For most businesses, marketing year round is a no-brainer. If you are a retailer, you can offer different holiday deals throughout the year. Clothing lines can offer different clothing selections. Restaurants might offer special meals and drinks...
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