Whether you are starting a new business online or are an existing business making a website for the first time, choosing a domain name can be a complex process. You may have the perfect name in mind, but it could be claimed by someone else. It does not help that there are bad users who actively buy up domains with the intention of selling them. Here are 7 tips to help you find the perfect domain name for your business.
Social media and video marketing are powerful marketing tools that can make a significant impact on your business. They help to build credibility, increase consumer trust, and make you more relatable. You also instantly become more accessible to the public…
There is no question that we live in an always evolving digital world. Consumers derive so much of their knowledge, and base so much of their decision-making, on what they research about companies and products online. Because information is literally “at the fingertips” of your customers (and potential customers), you need to take advantage of how technology can help you reach them. One of the most influential ways technology can help you visually express your message and stand out from the crowd is video.
There’s no doubt that when used correctly, Facebook is an important front in a brand’s digital marketing attack…and it doesn’t look like the platform’s influence is slowing down anytime soon. In our last decade digital marketing experience, we’ve watched Facebook grow and develop features to accommodate targeted marketing. One of these features, in particular, the ability to use custom online audiences, has been a game-changer that continues to make waves in the digital marketing world.
If you or your brand aren’t already using custom online audiences on Facebook, you should be! Simply put, without the use of this feature, you’re most likely leaving a huge percent of your return growth potential untapped. Wondering how you might go about using custom online audiences? We’ve got you covered with our easy-to-follow run-down below.
If you are a business with a web presence you may have already realized the importance of content marketing for digital marketing success. As a brand, you have an opportunity to show that you are an expert in the field by creating expanded content or blogs. This content can encourage visitors to return to your site and it can also bring in new customers who are interested in the wealth of content you are providing.